Category: Blog

Example of HomePrezzo email

How to email your video and make it look great

Here’s a super cool trick to make your emails look great. Insert a HomePrezzo ‘gif’ file. When the recipient opens up the email, it will look like the video is already playing. This is a much better way than attaching the video which is likely to be a very large file. A gif is a…
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How to create a video by postcode rather than suburb

HomePrezzo asks you by default to type in the suburb you want for the Suburb and Rental videos. NAs in your data can be annoying, but it’s a data rule designed to ensure good statistics Sometimes however, you might find that there’s not enough data in the suburb you have selected to populate your video.…
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Reconnect with past clients in 2019

How can you use content marketing to reconnect with past real estate clients to win new business.

How often should I post on my Blog or Social Media?

This is a question we get a lot, and so does every other professional in the area of Content Marketing. The answer generally is, it depends. Because it really does depend on you, your market and your budget. Let’s talk about some examples and you can decide where you are on the spectrum between your…
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Does social media really matter?

I found a really good article from Real Estate Business explaining expected changes that are coming to Facebook. While I’m sure most won’t action everything in the article for me two components stand out. Unless you have a mass following on Facebook you should probably be discussing with your vendors a budget for social media…
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Why should I be a “Local Market Expert”

I must admit during my time as a Real Estate agent I was never fantastic at staying on top of my passive marketing. The thought of trying to create a clean, interesting and informative document seemed like a time consuming, difficult and honestly a boring task. What I was looking for at the time was…
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